What’s Up with Google?

It’s Back to the Basics Goog:

Is it my imagination or has Google Blog Search screwed the pooch again? A search on this blog shows only a few of my most recent posts. The bulk of my work seems to be missing. So what’s up with that huh?

What’s really concerning is I use Google Blog Search as the engine that drives my category tags. I chose Google for what I thought would be a reliable source. But Google’s inconsistency with its blogging products is becoming an everyday occurrence and makes me wonder over the long term where its priorities really are.

Coincidentally I noticed a post today by Ed Kohler who dukes it out with Steve Rubel over a Marketwatch article about how Google is getting its butt kicked in markets now dominated by the likes of YouTube, etc.:

“Google hasn’t succeeded in most things it has tried outside of search,” said Nate Elliott, an analyst with Jupiter Research. “They just don’t seem to have done a lot of other things right.”

Rubel seems to think that Google may be replicating Yahoo’s mistakes. Whereas Kohler points out that Google’s Adsense keeps those pennies coming in.

Clearly, Google did not acquire Blogger because it aspired to do great things with it. They saw it for what it is — a cash cow for Adsense, and nothing more.

Google has lost its focus and stretched itself too thin. Indeed, if Google wants to aspire to bullish things again it’s time to get back to basics and do what it knows best.

Choose your priorities Google and do it right, or not at all.