<   Prior Home         Share Blog Bloke     Share Blog Bloke Tips       Share to Twitter       Share to Facebook       Share to Twitter       Share to Google Plus       Share to LinkedIn       Pin this       Get Updates            
        Next   >  

Trading Links for Ads

Wanted: A Few Good Bloggers in need of More Traffic and A Few Dollars More. Non-A-listers need only apply:

The Washington Post has come up with a scheme to level the playing field in the blogosphere. They announced a new advertising network which it calls the “Sponsored Blogroll”.

So here’s the deal:

Bloggers can opt into an agreement whereby they display advertising on their blogs and in return receive a link in the “Blogroll” section of the Washington Post’s online content. Revenue from the ads displayed on members’ blogs is split between the Post and the bloggers.

The plan is to target less well known blogs that have been unable to get links from a-listers and are looking to increase traffic and make a few dollars in the process. I guess that would include just about 99% of us.

Here’s how it works:

A link to members’ blogs will be featured in our Sponsored Blogroll index, giving your writing promotional space on the washingtonpost.com home page and giving you an introduction to an audience of 8 million readers monthly. At the same time, our hardworking sales reps will help connect your signature musings with the huge number of advertisers we deal with every day who are looking for the next big, slightly-outside-the-mainstream idea.

As a Sponsored Blogroll member, you’ll maintain your independence. But you’ll get additional site traffic, a little buzz and maybe some additional income.

Mainstream Media sponsored Blog Networks. Who would have ever thunk it? Source: CNET.

UPDATE: CNET liked what the Bloke had to say

Related links: instabloke, blog, weblog, blogging, business, advertising, washington post

Written August 22nd, 2006 by | 4 Comments | Filed under: Business Tips

Thanks for Sharing     Share - enable java in your browser Share to Twitter            

Did you enjoy this article? Keep up to date with Blog Bloke Tips the moment it's published by email. Your Privacy is Guaranteed and will not be shared with anyone.

Keep it real with Blog Bloke Thanks for reading the original Blog Bloke. You can read more about me here. Contact me if you have any questions, tip requests or if you would like to be a guest blogger. Keep it real every day and subscribe to the newsfeed, share with friends or follow me.

    Subscribe to the Newsfeed     Share to Twitter     Share to Facebook     Share to Google Plus     Pin this     Share to LinkedIn

Got an opinion? Let's be real and start a conversation:

It's your turn to tell Blog Bloke what you think, ask a question or suggest another blog tip. Don't forget the comments policy and I'm looking forward to reading what you have to say.

There are 4 Comments so far to “Trading Links for Ads”

  1. The best part is they aren’t looking for a-listers. It’s about time someone discriminated against them and gave us a chance.

      Reply   ·   Share Share Blog Bloke Tips  

  2. I can’t argue with that.

      Reply   ·   Share Share Blog Bloke Tips  

  3. I must be in that 1% that doesn’t even have a clue how to make money blogging…brave new world $! Teri

      Reply   ·   Share Share Blog Bloke Tips  

  4. Seems like a good way to make more money. Bloggers own quite a number of blogs themselves, and those with the lower traffic can leverage on the link from Post to boost their ranking.

      Reply   ·   Share Share Blog Bloke Tips  

Share     Share this article with your friends

Subscribe to Better Blog Tips Newsfeed   SUBSCRIBE to Bloke Bloke's Articles (Newsfeed)

Subscribe to Better Blog Tips Newsfeed   Subscribe to only Comments for this Article | TrackBack URL

You can also use these html tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>