Don’t just Search for it, FIND it
Online technology company Scientigo has launched a new search engine, FIND.com designed to help users search for websites topically instead of just by keyword.
You can narrow down search results by selecting from a list of related topics on the left hand side of the page. This way FIND.com users can narrow down their search quickly and accurately, and unlike ordinary clustering search engines FIND.com finds related topics in a semantic database and interactively learns from user interaction.
Theoretically the more that a person uses the site, the more accurate the search results will be. It analyzes search terms to determine what each one means and then assigns topics that are based on relevance and subject.
“The major search engines have done wonderful jobs showcasing the importance of search, and proving that search is the best place to start for whatever you’re doing on the Internet. But there’s a lot of room for improvement, and our integration of tigo|search technology with the new FIND.com demonstrates the powerful possibilities. Studies show consumers are ready and willing to experiment with new search engines, and now consumers have a better way,” said Scientigo CEO Doyal Bryant in a statement.
FIND.com sponsored results also appear next to topics and search results which are powered by Yahoo’s Overture search marketing service. According to FIND.com’s advertiser page, they may also be planning to incorporate banners and rich media ads in the future.
The more I use it the more I like it. It reminds me of a keyword suggestion tool combined with social bookmark tag/categories like del.icio.us. And it’s FINDing a ton of stuff that ordinary search engines like Google don’t readily show. Even related stuff that I never knew existed. It’s opened up a new internet for me in just a few minutes of use.
Of course you might be able to recreate similar results using boolean operators if you knew what you were looking for. Like they say hindsight is 50/50. But ordinary search engines wouldn’t come up with suggestions (topics) the more I use it. It’s like havng a little friend tapping on my shoulder reminding me of alternative search criteria that I wouldn’t have necessarily thought of in the first place. It gives the internet a community feel to it and that is very cool.
Rediscover the internet with a simpler, quicker and friendlier approach to searching and give FIND.com a try. Come to think of it I think I’ll be FINDing a lot.